Leading by Example in Sustainability
Creating Decision Result Certainty for Long-Term Benefit
In our lead article, CEO David Baxa discussed what sustainability really means. In closing, there were two questions asked. First, what is our basis for making decisions on what to do (or not do) given long term performance windows-given budgets based on the here and now? And second, how do we determine that we're taking actions in ways that really will have the desired long-term, beneficial effect? Let's address the second question, determining, modeling and measuring long-term benefits (or consequences), first. |